New Reference Document : Isa Seow's Presentation at China-US Forum

CCP’s Managing Director,  Isa Seow presented at the China – US Forum on
Frontier & Hotspots of Copyright Protection over the Internet on 18
December 2009 in Beijing, China.

Here is his power point presentation. It can also be foundon our Reference Document section. 

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New Reference Document : Dick Lee's Keynote Speech at CCP's Digital Future Series 2009

Mr Dick Lee graced our recent event Digital Future Series – The Role of Music in Film and TV.

His Keynote speech impressed many in the crowd and we thus uploaded it onto our Reference Documents section for your reading pleasure.

Here’s the link :


Thank you Dick Lee!

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New photos of recent events in our Gallery!

CCP has recently concluded 2 successful events!

Pictures have been uploaded onto our Gallery.  Do check it out!

Read more

CCP Industry Updates – December



ATSC approves recommended practice on ‘Techniques for Establishing and
Maintaining Audio Loudness for Digital Television’ Advanced Television
Systems Committee – 5 November

The ATSC announced the
approval of the ATSC Recommended Practice: Techniques for Establishing
and Maintaining Audio Loudness for Digital Television. The ballot was
approved by the ATSC membership on November 4, 2009; the same day the
ATSC hosted a seminar on the topic of Audio Loudness at the Wiley Rein
Conference Center in Washington, DC.

The Recommended Practice
(RP) provides guidance to broadcasters and creators of audio for
highdefinition (HD) or standard-definition (SD) television content, and
also recommends production, distribution, and transmission practices
needed to provide the highest quality audio soundtracks to the digital
television audience.

The document focuses on audio
measurement, production and postproduction monitoring techniques, and
methods to effectively control loudness for content delivery or
exchange. Additionally, the RP recommends methods to effectively
control program-to-interstitial loudness, discusses metadata systems
and use, and describes modern dynamic range control. It also includes
specific information on loudness management at the boundaries of
programs and interstitial content.

2.    Cisco Moving into Chinese TV Box Market with DVN Buy
Seeking Alpha – 5 November

announced the acquisition of Chinese digital TV box maker DVN Holdings
for about $45 million. Digital TV boxes, also known as set-top boxes,
allow cable and satellite providers to deliver interactive TV services
like video-on-demand as well as higher picture quality to their
subscribers. Although the acquisition of DVN is a small transaction by
Cisco’s standards, it provides Cisco access to a fast growing market.

3.    Goodbye hazy signals, hello HD! – 18 November

cable television signals are now a thing of the past with the entry of
Cignal Digital TV the first HD service provider in Cebu, Philippines.
Digital TV is the first satellite pay TV broadcast to offer HD TV
nationwide. It also has the most HD channels that cover the varied
interests of viewers. Cignal’s HD offerings include HBO, Star Movies,
National Geographic and the History Channel, as well as
digitally-enhanced formats of Playhouse Disney, ESPN, Star Sports and
Sony Entertainment.

Cignal also offers Standard Definition (SD)
channels. Cignal subscribers will also get to enjoy audio channels,
specifically the top radio stations in Manila like Magic 89.9, NU 107,
Max 103.5 and DZRH. And since Cignal works on Direct Broadcast
Satellite technology, Cignal can be made available anywhere, whether in
the remotest mountain barangay or in a faraway island.

4.    Azerbaijan starts producing decoders for digital television – 18 November


computer equipment production factory intends to begin production of
decoders for digital television, director general of KUR LLC, Rizvan
Osmanov told Trend Capital. The company currently conducts technical
studies for the establishment of production. According to Osmanov, the
factory has presented several options of the finished product for


"Production of decoders
due to facilities of the factory will significantly reduce their costs,
and make them more accessible to the general population. The production
of these products is expected to start in 2010. The device will
maintain the standard of DVB-T.


Depending on the model of production, the cost of the product will not exceed $50," said Osmanov.


development of digital broadcasting in Azerbaijan is one of the
priorities assigned to the Ministry of Communications and Information
Technologies, which intends to distribute digital broadcasting
throughout the Republic in the near future. The transition to digital
TV in Azerbaijan envisages replacing the analog signal to digital, with
the preservation of the existing standards. Full transition to digital
broadcasting is expected by 2012.


5.    Kenya: Government to introduce 40 TV channels
Kenya Broadcasting Corporation – 20 November


Secretary, Ministry of Information and Communication, Dr. Bitange Ndemo
said during the launch of a PhD programme in Communication for Daystar
University at a Nairobi hotel that the government will be introducing
40 channels for the new digital television on the 10th of next month.
He further said that the channels are aimed at building digital
villages mostly in rural areas.
Highlighting on the harmonized draft
constitution especially on the media, he said that despite the
reduction of powers from the Communication Commission of Kenya (CCK),
the media houses still have to be responsible on the information they
disseminate to the public especially the Vernacular stations.


6.    China accelerates pace of digital transition in TV industry – 26 November


China Broadcasting Corporation as a network operator has opened mobile
multi-media broadcasting signals in 200 cities nationwide, inked
framework agreement with 27 main provincial-level operating bodies, and
has official trial operation in its 15 provincial-level branch
companies. The hand-held TV terminals sold in the market has exceeded
1,000 types; the first channel


"Jingcai Movies" exclusive by hand-held TVs has also been broadcasted officially recently.
hand-held TV set is a kind of mobile TV set that is independently
developed by China, based on the technology of mobile multi-media
broadcasting and takes the digital products with 7-inch-below small
screens as carriers. "The promotion of China’s mobile TV industry has
established a position for native industry in terms of scientific and
technological innovation and the development of new technologies." said
Sun Zhaohui, Deputy Director General of Bureau of Radio, State
Administration of Radio, Film and Television.


a new industry resulted from new technologies, new media and
technological reform, hand-held TVs have created an excellent platform
for the integration between the newly emerging media and traditional
media, and promoted their co-existence and development. Presently, the
number of the subscribers of China’s mobile TVs is about 120 million
with the market capacity of more than RMB100 billion yuan. More and
more manufacturers are bullish on hand-held TVs’ future development.
Those traditional TV manufacturers represented by Hisense, TCL and
Haier have launched dozens types of hand-held TV terminal products


7.    Uganda: digital TV pilot program
IT News Africa – 27 November 


pace of the transition to digital broadcasting in Africa is picking up
with a larger group of countries now entering the race with practical
action rather than just policy proposals. But the issue of who will be
the signal carrier has not been settled and the private sector is
understandably wary of putting itself in the hands of the incumbent


Five Ugandan
television stations are taking part in a digital broadcast pilot with
200 viewers receiving the signal in the capital Kampala. Patrick
Masambu, the Executive Director of Uganda Communications Commission
told those at the digital TV pilot viewing that the country will end
analogue signals by December 2012, which is only three years away.


five television stations taking part in the pilot include Kenyan-owned
Nation Television (NTV), WBS, East Africa Television and Nile
Broadcasting Service. The pilot transmissions are being carried out by
Next Generation Broadcasting, a Swedish DTT company in partnership with
national broadcaster Uganda Broadcasting Corporation (UBC) TV.

8.    India: Airtel digital TV adds 1.5 million customers
Business Standard – 30 November

Airtel Direct to Home (DTH) service, Airtel digital TV, added nearly
1.5 million customers across India in first seven months of the current
financial year. Majority of the customers were added during October.

director & CEO of Bharti Telemedia Ltd, Ajai Puri, addressing the
media in Chandigarh added that there was huge potential for DTH service
in India and maintained that 10 million subscribers would be added by
various DTH players in India this fiscal year.

In order to
further expand its footprint in Punjab, Haryana, Himachal Pradesh and
Jammu & Kashmir, Bharti Airtel announced its aggressive plans for
its Direct to Home (DTH) service-Airtel digital TV. It launched a free
connection offer and easy recharge service for its DTH customers on
these four states. The free connection offer will give customers the
advantage of zero installation and activation cost with 12 months
subscription to ultra pack at Rs 4,350. The easy recharge service will
offer DTH customers the convenience of recharging electronically
through a mobile phone with any denomination that suits their needs.

9.    New ‘stumbling block’ in roll-out of digital TV
The Independent – 28 November


One Vision consortium has told the Broadcasting Authority that while it
remained committed to rolling out Digital Terrestrial Television (DTT),
it needed assistance and concessions in a number of areas for the
project to be viable.
The position is outlined in a letter, sent in
recent days, and comes after months of stalled negotiations between One
Vision, which is charged with rolling out the commercial aspect of DTT,
and RTE’s network’s division, which is charged with providing the


between the two parties have been in train since One Vision was awarded
the DTT contract in May, and RTE sources have expressed frustration at
One Vision’s failure to sign a contract drafted in June, or to make a
meaningful reply to a detailed letter sent from RTE six weeks ago.


10.    Baltkom complains to European Commission about results of digital television tender in Latvia
Baltic Course – 1 December


company Baltkom has turned to the European Commission with a complaint
about the results of a tender in Latvia for selecting a company to
introduce digital television in the country.


suspects that budget funds were misused and fair competition principles
were violated in organizing the competition. It 

in the petition to the European Commission that the tender was
organized in great haste, and the selection of the best bid was
non-transparent. Baltkom believes that the winner of the competition,
Lattelecom, had certain economic advantages created for it, in
preference to other bidders.
On the other hand, Lattelecom
points out that all the other bidders were given one month to appeal
the results of the tender, yet none used this opportunity.


11.    Kingston bringing films to a flash drive near you
PC Pro – 6 November


memory maker Kingston Digital announced a deal with Paramount to sell
full-length films on its USB memory sticks and SD cards. According to
the companies, the movies on Kingston memory will be available to
consumers both as part of a value-added bundled package and for sale
independently as an alternative to DVD or Blu-ray.


companies declined to give any indication of where, when or how the
films would be on sale, or how digital rights management would impact


Digital media cards
are seen as an excellent format for putting content on to devices with
no optical drives, such as netbooks, especially as capacity increases
and price per GB drops.


12.    New Anti-Counterfeiting Trade Agreement looks to take DMCA globally – 9 November 2009

to a secret copyright treaty, which Obama’s administration has refused
to disclose for ‘national security’ issues, seem ready to roll the
Digital Millennium Copyright Act out across the entire world.

to the Internet chapter of the Anti-Counterfeiting Trade Agreement,
Internet Service Providers (ISPs) will have to proactively police
copyright on user-contributed material with a three strikes policy.

also suggests that ISPs will have to cut off Internet access of accused
copyright infringers, or face liability themselves. Furthermore, the
whole world must adopt ‘notice and takedown’ rules that require ISPs to
remove any material accused, even if it is fair use or actually the
property of the person who uploaded it. And, of course, that pesky
Digital Rights Management rule is in the treaty as well, making it
mandatory for DRM breaking to be prosecuted, even for legal use.


13.    New Digital Company Digiboo Launches Entertainment Download Kiosks; Announces Pilot Program with Movie Gallery, Inc.  – 19 November

LLC, a new digital media company, and Movie Gallery, Inc., parent
company of Hollywood Video and Movie Gallery, jointly announced a pilot
program for placement of up to 100 of Digiboo’s digital movie kiosks in
select Hollywood Video and Movie Gallery retail stores nationwide with
the objective of providing consumers access to faster, higher quality
digital downloading.

The proposed service leverages recent
advancements in USB technology and capabilities. USB is particularly
attractive and relevant to most consumers, as it is a standard used on
virtually all PC’s and on many other media devices, with an installed
base of hundreds of millions of devices. The latest version, USB 3.0,
is more than 10X faster than USB 2.0 and is ‘backward compatible’ with
existing USB enabled devices.

Digiboo’s touch-screen kiosks will
allow consumers to plug in a small, portable flash drive and download
from a choice of more than 1,000 movies and TV shows for rental or
purchase in less than 30 seconds. The ‘movies in your pocket’ can then
be played on a variety of devices:  netbooks and other laptops, PCs,
mobile devices, and televisions. Content will be protected by digital
rights management technology.


pilot will begin in January 2010 and will test both rental and sales,
and explore various pricing scenarios. Customers will have access to
movies and TV shows, and eventually books, music, and games.


14.    Film Bazaar focuses on packaging, digital distribution
Screen Daily – 24 November

third edition of Film Bazaar held in Goa saw delegates discussing how
to package projects for both India and European markets, and how Indian
filmmakers can increase revenues by exploiting digital rights. 

the opening of Film Bazaar’s three-day Knowledge Series, Janet Brown,
COO of New York-based Cinetic Rights Management, outlined how digital
distribution is working in the North American market, and how these
business models might eventually be applied to India.

explained that three major digital platforms have emerged in the US:
transactional or ad-supported online services, which are usually only
accessed by computer; cable VoD/IPTV, which can be viewed on a TV
screen; and mobile phones, which still aren’t widely used to distribute
feature films.

At a seminar organised by Germany’s Primehouse,
filmmakers and lawyers from Europe and India discussed how to package
projects that can work in both markets – which are hugely different
from each other, and internally extremely diverse. Primehouse is
hosting the first edition of Primexchange at Film Bazaar – a MEDIA
programme-backed initiative that is work-shopping a slate of Indian and
European projects.

The panelists agreed that while it can be
relatively easy to combine cross-continental creative elements, there
is still a huge rift between the European and Indian financing systems.
In particular, Western producers have problems sourcing finance from
India – even for India-themed projects – as local producers prefer to
work with expensive Bollywood stars and retain global rights.


15.    EU votes through Telecoms Package final text – 24 November


European Union voted through the final text of the Telecoms Package
reform, after two years of debate on how the EU Telecoms Rules of 2002
should be reworked to make the European telecoms market more unified.


recent months Europe has watched with interest as two areas of the
package received particular attention by the elected European
Parliament because of the potential detrimental effect on citizens’
internet freedoms.


The first
area concerned net neutrality. Broadband operators will be allowed to
restrict access to services and applications at their discretion from
next year, after the European Parliament voted through the
controversial Harbour Report in May.


second area of the reforms that faced heavy debate concerned illegal
downloaders. The Council and Parliament disagreed on the issue to such
an extent that the whole telecoms package proposals entered the EU’s
conciliation procedure in September, a phase when the two bodies try to
reach a compromise.


The Council
adopted the argument that illegal downloaders should be cut off from
the internet after multiple attempts to file-share, but the Parliament
sided with the idea held by digital rights organisations that internet
access is an important human right and should not be restricted.


in a compromise, the Parliament decided that citizens’ internet access
can be restricted if necessary, but only after a "fair and impartial
procedure including the user’s right to be heard". But the fact that
the wording hints at a judicial process even though it does not
explicitly request it, has already led to confusion.


addition to the two high-profile issues relating to internet access,
the Telecoms Package has made a number of other significant changes to
the digital industry.


All Member States will have to adapt their national legislation to comply with these safeguards by 24 May 2011.


16.    Music streaming app Spotify comes to the U.S. early next year

Los Angeles Times – 25 November

music streaming application in Europe, Spotify, will make headway into
the US in the coming year. Spotify’s desktop software lets users stream
from a massive catalog of music for free. The ad-supported service is
hugely popular in the six European countries it currently operates in.

program is in many ways more sophisticated than similar services, like
Napster and Rhapsody. The interface is simple and lets users arrange
playlists that automatically sync between machines.

premium version, which costs 10 euros per month in Europe (U.S. pricing
hasn’t been announced yet), lets users stream via mobile apps and store
songs in playlists using digital rights management (DRM) on a computer
or smart phone for offline listening. The application also sells many
songs in its catalog.

17.    Recession drives up piracy in Nigeria, developing countries -IDC Report

Business Day – 1 December

study by the International Data Corporation (IDC) and Business Software
Alliance (BSA) indicates that the global economic recession may be
pushing up software piracy levels in Nigeria and other developing
nations. The study observes that consumers with reduced spending power
may hold on to computers longer, which would tend to increase piracy
because consumers are more likely than other types of PC users to load
unlicensed software on older computers.

The study adds that
pocketbook pressures are also spurring sales of inexpensive netbooks
and laptops, which tend to come with legitimate pre-loaded software;
and spurring businesses to implement software asset management (SAM)
programmes to increase efficiencies and lower IT costs. The fair side
of the coin in Nigeria, is that a handful of banks, PC companies and
vendors have come up with installment payment schemes on PCs and
laptops , which come with legal software and internet access. These
schemes which have been going on and expanding for upwards of two
years, have been encouraging the purchase of legal software and growing
internet penetration.


18.    China: Copyright win for – 9 November (posted by CASBAA),
the official website of China Central Television, recently won its
lawsuit against a Guangzhou-based website for illegally broadcasting an
Olympic torch relay program without permission.

According to
case statements, on May 8 last year, Shijilong Information Network Co
Ltd made the live program of the Beijing Olympic torch relay on Mount
Qomolanma available on its website without authorization from CCTV and
In its lawsuit,
asked that Shijilong make a public apology and pay about 4.1 million
yuan ($600,500) in compensation. The Intermediate People’s Court of
Guangzhou in the capital of Guangdong province ruled in favor of and ordered Shijilong to pay 300,000 yuan in compensation.
The court added that the reason for reducing the compensation from‘s request for 4.1 million yuan to 300,000 yuan was the positive broadcasting effect of Shijilong’s action.

19.    Korea: KFPA backs Web filtering system

The Hollywood Reporter – 11 November

a joint press conference held by the Korean Film Producers Association
and the Digital Content Network Association, the KFPA declared that a
local copyright collective will push to require all movie sites to
install a digital filtering system, which will prevent its users from
uploading unauthorized content on the Web by the end of the year.
of the two groups explained that all P2P sites that refuse to adopt the
system by year-end will face ‘severe measures.’ As of that day, a
network of 78 local P2P sites, accounting for roughly 90% of online
movie downloading sites here, have agreed to install the software,
which tracks down unauthorized files on the Web using an audio encoding

“From now on, the failure to install the software will
be taken as an offense against consumers and copyright holders,” said
the association in a press release. “We will seek stern legal measures.”

group’s increasingly harsh tone is largely due to the uneven
distribution of the filtering installment, which created major business
loss for P2P sites that have already installed the software.

20.    Hong Kong proposes criminal sanctions to fight online piracy

Xinhuanet – 17 November

Hong Kong Special Administrative Region (HKSAR) government has proposed
amending the law to impose criminal sanctions against initiating
unauthorized communication of copyright works through electronic

Under the proposed amendment, it would be a
criminal act to initiate unauthorized communication of copyright works
to the public "for profit or where it is made to such an extent as to
affect prejudicially the copyright owners," Permanent Secretary for
Commerce and Economic Development Yvonne Choi said in a briefing.

refined proposals were aimed at upgrading copyright protection in the
digital environment, Choi said, adding that the HKSAR government has
been trying to strike a balance among the interests of copyright
owners, users and online service providers. The refined proposals were
expected to be submitted to the Legislative Council in the second half
of 2010.

The refined proposals also include possible additional
damages in recognition of the difficulties in proving the extent of
actual loss, particularly in the digital environment.

statutory regime will also be introduced to make clear the
circumstances under which online service providers’ liability will be
limited.  There is a proposed exception for the owners of a copy of
sound recording to make one copy in the devices they own for private
and domestic use.

21.    Bill Would Ban P2P Use By Federal Employees Information Week – 18 November


a leaked document that disclosed ethics investigations of members of
Congress on a file sharing network, the chairman of the House Oversight
and Government Affairs Committee has introduced a bill that would ban
the use of public peer-to-peer networks by federal employees.


Secure Federal File Sharing Act, introduced by Rep. Edolphus Towns,
D-N.Y., would require the Office of Management and Budget to prohibit
the use of P2P software like BitTorrent or Limewire on government
computers and networks and to set policies on home use by federal
employees who telework or remotely access government networks.
programs are a popular way to share music, movies, and other digital
content. Part of the problem is that, when not properly configured,
they can also expose personal documents stored on PCs and laptops,
making the documents widely available to anyone on the P2P network.


the bill, in order to use file-sharing networks, an agency head or CIO
would have to make a special request to use P2P software. The bill
would ban software that accesses P2P networks in which "access is
granted freely, without limitation or restriction, or there are little
or no security measures in place."


will have to establish P2P use policies, require that employees and
contractors comply with them, and create security mechanisms to detect
and remove prohibited software. OMB will be required to inventory P2P
use in government and justify every use to Congress.


possibility of a bill banning federal government use of public P2P
networks has been building. The House last year passed a bill that
would have required agencies to set security policies around P2P use,
but the bill was never passed by the Senate. Towns first called for a
ban this summer, after P2P monitoring company Tiversa testified that it
discovered the location of a Secret Service safe house for the First
Family on Limewire.


Even before
the ethics committee leak, use of P2P software was banned on
Congressional computers, but the leak was apparently inadvertent and
came from the ex-staffer’s home computer, according to reports. "No
matter how robust our cybersecurity systems are, they remain subject to
individual error," the House Committee on Standards of Official Conduct
said in a statement last month.


22.    Digital economy bill promises action on piracy, games and ITV regional news

The Guardian – 18 November

most headline-grabbing part of the digital economy bill is a clampdown
on online piracy via a scheme which would see persistent online sharers
of copyrighted material sent a series of warning letters before having
their broadband connections slowed down or even suspended.

of the other measures in the digital economy bill, however, are less
far-reaching. There are to be changes to the regulatory framework for
the radio industry to make it easier to push for digital radio
switchover in 2015, while the remit of Channel 4 will also be updated
so that it includes the provision of public service content on all
media platforms, including the web. The remit of Channel 4 will also be
updated so that it includes the provision of public service content on
all media platforms, including the web.

Communications regulator
Ofcom will be given new powers so that it can appoint and fund new
independent ITV regional news providers. The Digital Britain report
called for the creation of independently funded news consortiums, which
would plug the gap in regional news provision left by ITV’s proposed
withdrawal from regional news production.

Digital Britain said
the £130m a year of BBC licence fee money currently used to pay for the
most vulnerable to switch to digital TV should be used to fund ITV
regional news programming. The digital economy bill, however, will
leave unanswered the question of exactly how the consortiums will be

23.    Toshiba Employee Arrested for Facilitating Piracy

Softpedia – 27 November


Japanese man who works for Toshiba was arrested for commercializing
software which disables the “Dubbing 10” copy limitation technology
embedded into DVD recorders. The program enabled people to create
unlimited copies of digital broadcast TV programs.


Japan’s copyright legislation, it is illegal to make copies and
distribute copies of digital television (DTT) programs. In 2007, the
Japan Electronics and Information Technology Industries Association
mandated that hardware able to record DTT should be restricted at
creating only 10 copies of the same program.

As a result,
Japanese consumer electronics manufacturers, including Toshiba, started
implementing a special Digital Rights Management function called
“Dubbing 10” into their products, specifically for this purpose. Police
suspects Tetsuya Masumura, 39, who works at a Toshiba factory in Saku,
Nagono Prefecture, of selling special software capable of subverting
this restriction and enable people to create unlimited copies of
protected content.

Authorities have reason to believe that the
Toshiba employee sold the software to an unnamed college student from
Matsuyama, Ehime Prefecture, as well as others, via the Internet. The
teenager, who allegedly acquired the program from Masumura for only 650
yen ($7.5), went on to sell it to 240 more individuals, racking almost
145,000 yen ($1,674).


24.    New mobile digital TV standard being forged
News8austin – 20 November


new FLO TV Personal Television is striving to become a modern-day
equivalent of the Sony Watchman portable television. It’s being
promoted by the FLO TV Company, which brings television to certain
phones as Verizon’s V CAST mobile TV and AT&T Mobile TV.


is a dedicated personal and portable TV device that has a 3.5-inch
capacitive touch screen integrated stereo speakers and an adjustable
stand," FLO TV’s Michael Hirsch said. "Our service can provide up to 20
channels at any given time. In terms of coverage, we have essentially a
nationwide network now. We don’t follow the cell phone network. We have
our own network built out in over 100 of the top markets in the
country, covering 200 million people here in the United States.


25.    Tiger Gate to launch KIX and Thrill on now TV
CASBAA – 23 November


Gate Entertainment confirmed another major step forward for their
exciting Pay-TV channel brands, KIX and Thrill, signing an agreement to
launch on PCCW’s now TV platform in Hong Kong.


TV joins a rapidly growing list of leading Pay-TV operators in Asia who
recognize the huge appetite for Asian action television and
thriller/horror movies in the region. With the fast-paced exhilaration
of KIX and heart-pounding excitement of Thrill, Tiger Gate’s channels
are tailor-made to meet this demand.


the largest pay-TV provider in a discerning Hong Kong market, now TV is
known for the innovation and quality of its content and customer offer,
making it the ideal partner for Tiger Gate’s breathtaking new channels.


agreement to launch on now TV follows hot on the heels of several
distribution deals in the region. Tiger Gate is growing the KIX and
Thrill brands rapidly across Asia – part of the company’s strategy to
reach the many action and thriller/horror fans among the region’s 300
million Pay-TV households. Launches in other major markets are planned
throughout 2010.


26.    US’ Apollo Management to acquire 11% in Dish TV for $100 m
The Economic Times – 24 November

York based asset management firm Apollo Management, known for leverage
buyout deals, is picking a 11% stake in direct-to-home  (DTH) service
provider Dish TV for $100 million (Rs 465 crore).  Dish TV is raising
the funds through issue of global depository receipts (GDR) to acquire
new subscribers.
DTH companies bear part of the cost of
equipment sold to a new consumer. This is to attract a new customer
with the expectation that the consumer will pay back and generate more
money overtime through monthly subscription fees.

Over the
past two years, half a dozen new DTH players have cropped up to tap the
growing industry, thereby increasing competition and forcing companies
to come out with lucrative offers for consumers.
As per the
deal, Dish TV would issue about 11.7 crore new shares of Re 1 in the
form of 1.17 lakh GDRs each at a price of $854.5 translating into Rs
39.85/share. Dish TV’s share price rose 0.74% to close at Rs 40.65 on
BSE on Monday.
Dish TV, the largest player in the DTH business
having 6 million subscribers, had earlier received permission to raise
$200 million through overseas issue from the Foreign Investment
Promotion Board (FIPB) — the nodal government body that monitors
foreign investment in the country.

27.    CASBAA on the ATAC 2010
CASBAA – 25 November 2009


the launch of the Asia TV Advertising Coalition (ATAC) in July this
year, the CASBAA-led Coalition issued a new edition of its core
publication, ‘Subscription TV Advertising Asia 2010’.


ATAC stakeholders encompass the vast majority of advertising spend on
subscription TV across Asia, including Discovery Networks Asia, CNN,
Fox One Stop Media, SPE Networks – Asia, Bloomberg Television, CNBC
Asia and NBC Universal.


latest updates encompass case studies, viewership and trend data drawn
from the Asia Pacific and beyond. New features include a section on
Asia Pacific advertising regulations and expert reports on the burning
issues facing the media industry today.


of early November 2009 there were 326 million subscription TV
households in the 15 markets covered by ATAC. This represents 45% of
all TV households across the region, an increase of 35 million homes
since Y/E 2008.


In early 2010
the regional networks will carry an on-air campaign promoting the
effectiveness of subscription TV advertising supported by additional
trade marketing initiatives.

The ATAC program for 2010 will
also include a Multimedia Audience Measurement Summit featuring global
experts engaged in on-screen research. Further details will be released


28.    India: Now access Gmail, Facebook on cable TV
Business Standard – 27 November


Eastern, a Noida-based manufacturer of cable infrastructure, has
developed special set-top boxes which come with an in-built patented
hardware that enables connections to Gmail, Facebook and YouTube. The
company has made possible two-way flow of data, that is, from websites
to cable operators to consumers and return by using the existing
cellphone technology.
It has installed large servers which download
Gmail, YouTube and Facebook pages on behalf of its subscribers and
pushes them on to their television screens. For now, consumers can
access this service with a special remote control. However the company
is developing a wi-fi keyboard that will be given along with the
set-top boxes.


Logic Eastern has
already deployed 60,000 such set-top boxes across South Delhi, Mumbai,
Bangalore, Nagpur, Bhubaneswar and Jammu. The company has roped in
ICICI as an investor. It has bought a 20 per cent stake which is
helping Logic Eastern monetise these services that even existing
Internet Protocol Television (IPTV) companies and the Direct-to-Home
(DTH) operators have not been able to achieve.


Also, apart from the remote control, consumers can use their mobile phones to surf channels or access these websites.


of Logic Eastern’s initiative, we are able to provide these set-top
boxes at Rs 500 to our consumers. We have several consumers that have
preferred our cable service over the DTH services,” says an executive
of a South Delhi-based cable operator that is supplying these boxes in
Vasant Vihar.


29.    Singapore and China Work Together On Digital Media Projects
The Govmonitor – 29 November


group of some 30 Singapore digital media companies wrapped up their
five-day business mission trip to China with a slate of business deals
with their Chinese counterparts.


deals cover the launch of a Chinese version of a popular
Made-in-Singapore social networking game; a cross-border venture
development and incubation effort for new media companies; the
digitisation of Chinese television content by a Singapore service
provider; a joint collaboration in the psychological analysis
technologies on the internet, mobile and social networking sites; and,
the commercialisation of a word-of-mouth media channel in China based
on a digital technology application developed in Singapore. For more
details on these announcements, please see Annex A.


business mission, which covered the Chinese cities of Beijing, Shanghai
and Shaanxi over 23 to 27 November, was organised by the Media
Development Authority of Singapore (MDA), as part of its ongoing
efforts to help Singapore’s media companies gain access to the global
market. The programme included visits to major Chinese digital media
companies and research centres, as well as networking events and
pitching sessions.


Besides the
new partnerships announced during this business mission, other
Singapore digital media companies have extended their reach into China.
For example, Mozat and Personal e-Motion have launched their
innovations into the country.


Chinese digital media companies have ventured into Singapore, with some
leveraging on Singapore as a springboard for their global expansion.
For example, Beijing Crystal Digital Technology, who was the exclusive
developer for World Olympics Games 2008 Beijing, set up its first
overseas subsidiary Crystal Computer Graphics in Singapore in 2001.
Computer Graphics has since leveraged Singapore as a hub to handle its
Southeast Asia projects, as well as reach into Middle East and India.


March 2008, Singapore’s Ministry of Information, Communication and the
Arts signed a memorandum of understanding with China’s Ministry of
Science and Technology, covering bilateral collaboration in the fields
of interactive digital media research & development, training,
information exchange and joint marketing. Under this MoU, MDA partnered
with the Science & Technology Commission of Shanghai Municipality
to develop and link digital media test-beds in their respective cities.


30.    AIMIA inks new digital media trade deal with China
Digital Media – 30 November


digital industry has gained a foot in the door to the ever expanding
Chinese economy with a new trade deal overseen by the International
Federation of Multimedia Associations (FIAM). AIMIA has been appointed
to the FIAM board, which will oversee the development of a new $330m
Chinese government funded digital media park in Shenyang, China. AIMIA
members will be able to establish a Chinese government-approved base to
develop their digital business in China.


agreement between FIAM and Chinese federal and municipal governments
was signed at the 5th Annual Internet and Multimedia Summit in Shenyang.


The park is due to be completed in 2011 following the Shanghai World Expo in 2010.

Read more


Event: Digital Future Series Conference at the Asia Television Forum 

Theme:The Role of Music in Film and TV

Date:Dec 2

Location:Suntec City Convention Centre

Speakersincluded: Film producers and directors; Charles J. Sanders, Esq. SongwritersGuild of America; Nina Ossoff,songwriter; Mike Ellis,President and Managing Director, Motion Picture Association (MPA) – AsiaPacific; Li Qiankuan, Chairmanof China Film Association and Head of the China Film Foundation; Dick Lee, composer; Frank Rittman, Regional LegalCounsel and Deputy Director of the MPA – Asia Pacific; Leong May Seey, Regional Dir(Asia), International Federation ofthe Phonographic Industry (IFPI); MichaelHosking, CEO, Midas Promotions; YeoChun Cheng, Chief Information Officer, MDA; Bernard Lanskey, Director, Yong Siew Toh Conservatory of Music; Isa Seow, Managing Director, Centrefor Content Protection (CCP); PhilipWu, Executive Chairman of GRID MMS Pte Ltd; Allan Nicholls, Department of Graduate Film, Tisch Asia; Lim Sek, Chief Executive, Music andMovement (S) Pte Ltd

Attendance:190 (minus 40 turned away for dresscode)

Main Findings

· Future of film, music and TV business largely intertwined

· Industry is affected by piracy and digital music transformations

· TV and films are potential channels for artists, but also among other channels such as live performances

· Singapore is young and has much room to grow in this space. Particularly, it will take awhile to stimulate music production in this stage of economic development

· Government to play a role to stimulate freedoms, funding and creativity, but cannot be expected to do everything


The Centre for Content Protection (CCP) conducted the Digital Future Seminar Series Dec 2 to engagethe digital distribution industry at the Asia Television Forum(ATF) inSingapore .

“The DFS Series seminar was an opportune moment to discuss digital business models across the film, TVand music industries,” says Isa Seow, Managing Director, Centre for ContentProtection.

Speakers reiterated that paramount to the success of media industries is the role of music. “It iscritical that musicians can earn income,” said Mike Ellis, President, Motion Picture Association(MPA) Asia Pac. Music can help media industries to grow and vice versa. Itcosts USD $200 million to make a movie, yet the majority of movies that go outare losing money. The challenge and opportunity lies in the fact that 16% ofmovie revenues come from cinema, and the remaining 84% from home entertainment.“Our collective futures depend on (our ability to adapt to) the digitaltransformation that’s going on,” Ellis told the industry players gathered atthe conference.

Dick Lee’s personal experience in championing the inclusion of Asian elements in pop music, andfive times Golden Rooster winner Li Qiankuan’s point of view on how musicaffects the theme of film emphasized to the audience of media industry playershow the integration of music with regional and national features was crucialfor a collaboration between western and eastern music. Lee cited Japan forpicking up the best of American pop culture, “refitting it to Japanese size,”and becoming the undisputed leader of Asian pop culture.

Qiankuan and his wife XiaoGuiyun later conducted a film masterclass and workshop Dec 3 with MDA support.The masterclass provided an understanding of China ’s film industry followed byan overview of opportunities for partnerships and proposals in the industry.

Looking to the film industry

Panelist Nina Ossoff, who has been writing successfully for movies and TV, including American Idol, advised musicians inthe audience to “make your master sound awesome.” She bemoaned the fall in thenumber of movies with soundtracks. Philip Wu, Exec Chairman, GRID MMS, conceded that it is a very tough gameto live off music. Go around and get yourself known, he advised, submit yourlyrics to the movie industry and put up your talent for review.

Singapore is one of the easiest places to make networking connections, says the director of Yong SiewToh Conservatory of Music, Bernard Lanskey. He observed that the educationalopportunities here are immense from an international perspective. “Weunderestimate the professional dimension of musical work,” he said. “Trainingin professional awareness and maintaining quality should be your priorities,”he told the listening students of music and film in the audience.

Cutting to the recession,Charles J. Sanders, Esq. Songwriters Guild of America, who moderated a panel,recalled how Hollywood came to the rescue when the Great Depression nearlywiped out songwriting in the 1930s. “Now again we’re looking to the filmindustry,” he stated. Panelist Malcolm Young finds that the challenges areemerging more rapidly than the answers are coming back, with the film industrydownturn predating the current economic downturn. Young is soon to produce The Durian King, a zero-budget filmset in Singapore.

New media are taking eyeballs off traditional media, says Wu. This makes it imperative that themovie industry work across all industries. Creating legitimate business modelsrapidly would enable survival on ever-emerging new platforms.

The Singapore opportunity: Networking and self-belief

Panelists pointed out that Singapore is uniquely placed in world terms. As a modern bilingual society, itis uniquely connected to South East Asian countries. The Singaporean awarenessof the global community is unparalleled, says Lanskey. “What will driveinternal passion is networking and self-belief.” He compared Singapore to whereParis was in 1900, or to Vienna in 1750. “Change can happen fast. The speed atwhich Singapore ’s evolving is phenomenal.”

Wu touched on the country’s three strengths: trust, technology and the financial system. “Wemight not make a Titanic,” hesaid, “but there are nicheareas we can come into with these strengths: post production and songwriting,for instance.” There are many who dare to dream, but many other Singaporeansare pragmatic. Singapore has not reached the critical mass of talent and weshould aspire to reach that, said Wu.

“We are always calling ourselves too small and berating our lack of a long history. We must think big;we must think differently,” observed Joshua Simon, a student at Ngee AnnPolytechnic.

Spell out rights: IFPI

As music is the primary driver of the entertainment business, be it karaoke or nightclubs, it isimportant to clearly spell out rights, concluded the panel on copyright andlegal issues.

Leong May Seey, Regional Director (Asia), International Federation of the Phonographic Industry (IFPI)recommended the ISO standard to identify country of origin and the first ownerin every commercial sound recording, and the embedding of theISWC(International Standard Musical Work Code) to protect composers.

Frank Rittman, Regional Legal Counsel, MPA – AsiaPac, suggested a centralised licensing corporation which would allow a producerto pay a single fee, rather than needing to conform to varying structures ineach country of release. Complicated sets of rights exist separately indifferent countries for the two pieces of intellectual property in music: theunderlying musical composition, and the performance. For instance, saidSanders, US law has so many anomalies, despite being a pro-copyright country.Compulsory licensing exists, but once the song is released, anyone can make acover of it. The licensing also does not extend to synchronization rights.

Embrace local artistes

The panel on Asia strategies recommended that Singapore embrace local artistes. “There’s great music in Singapore; you just have to play it,” observed Allan Nicholls,Department of Graduate Film, Tisch Asia (Singapore). A Stefanie Sun had toleave the country and be endorsed by Taiwan before she got accepted here.

“We are not hungry enough as a nation. That said, I’d rather have the security of Singapore, than professional footballers and recording artistes if they come at the cost ofsecurity,” says Michael Hosking, CEO, Midas Promotions. He suggestedintroducing a radio station that played local music.

To meet the challenge of changing the Singaporean mindset, Lim Sek, Chief Exec, Music & Movement (S)Pte Ltd, said that the Republic of Pop has been started with MDA support. It isan umbrella of local talents and a movement to appeal to the Singaporeaudience. The website will launch in the first quarter of 2010, detailingagents, contacts and a step by step guide for talents.

Talks are on with MediaCorp to get airtime for local talent, said Yeo Chun Cheng, Chief Information Officer, MDA, and the secondround of proposals for music has just opened. “But I don’t think the governmentis the solution to everything,” he said. “Be careful of government officialstelling you what is to be done.” The solution was instead, to be “really,really good at what you do.”

The DFS seminar is an initiative under the MoU signed with the Media Development Authority(MDA) Sept 9, as part of MDA’s agenda to develop a conducive business environment with arobust intellectual property regime and a pro-business regulatory framework.

Contact: Junaidah Arifin, 
Assistant Coordinator, Centre for Content Protection, 21Science Park Road, Science Park 2, The Aquarius, Office Suite11, #02-01,Singapore 117628

Office : (65) 67772854 
Fax: (65) 6255 1838

Mobile :(65) 8201 4421(Isa Seow, Managing Director) / (65)91830593 (Junaidah, Coordinator)/ (65) 91282125(Anna Thomas, Communications Dept)