MoU Signals Singapore Keen on Content Protection Collaborations at Home and Abroad

SINGAPORE, SEPT 9: The Centre for Content Protection (CCP) announced today the continuation of its Memorandum of Understanding with the Media Development Authority(MDA) of Singapore to engage the digital distribution industry at the Asia Television Forum this December.

At the signing of the MoU, MDA Chief Information Officer Yeo Chun Cheng reiterated the media authority’s goal of establishing Singapore as a regional hub for media services. CCP Managing Director Isa Seow stated that the Centre will conduct the Digital Future Symposium (DFS) Series event on Dec 2. Participants will include content owners, producers, technologists, content security companies, artistes, labels, management companies, agents, studios, songwriters and broadcasters.

Earlier, speaking at an international strategy meeting of the Motion Picture Association Sept 2, Yeo commended the CCP for actively driving fresh perspectives and policy discussions in the field of content protection. Representatives from six major Hollywood motion picture studios were present at the lunch.

DFS Series objectives are:

·        To better enable composers to reach out to film and TV industries

·        To provide a platform for artistes, producers, technologists, labels, studios, song writers, broadcasters, online distributors, government and vendors to interact

·        To map and guide the future business of music

·        To encourage new business models, partnerships, and solutions

·        To build relationships between Singapore and foreign industries in this field

·        To address current and new issues in relation to the music industry and future technology in the field of music

·        To discuss government – industry cooperation


The Asia Television Forum is Asia’s leading programming market, where international content sellers meet with Asian buyers and partners to sell, buy and network.


Event : Signing of MoU between Isa Seow, Managing Director, CCP and Yeo Chun Cheng, CIO, Media Development Authority of Singapore. The CCP is to conduct the Digital Future Series Dec 2, themed “The Digital Future of Music.”


About CCP: Established in 2007, the Centre for Content Protection (CCP) is a consortium committed to shaping Asia Pacific’s digital future through innovative technologies that provide secure ways for consumers to enjoy anywhere, anytime access to their favourite movies and television programs.


As a neutral yet authoritative source of information on the latest content platforms and protection measures worldwide, the Centre fosters awareness and cooperation amongst various academic, governmental and industry organizations as well as consumer groups in order to implement best practices and solutions region-wide.


Primary Advisory members are Astro, HBO, Motion Picture Association of America, Nagravision, NDS, ST Microelectronics, Thomson, Verimatrix and Walt Disney Pictures.


Contact: Junaidah Arifin
Assistant Coordinator, Centre for Content Protection, 21 Science Park Road,

Science Park 2, The Aquarius, Office Suite 11, #02-01, Singapore 117628
Office  : (65) 6777 2854
Fax      : (65) 6255 1838
Mobile : (65) 9128 2125 – Anna Thomas

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CCP Industry Updates – January



1.    Kenya: Digital TV now a reality
Business Daily – 10 December

cost of set top boxes is expected to come down significantly early this
year when Treasury removes key levies charged on the gadgets.

the launch of Kenya Broadcasting Corporation’s digital transmission
system, President Kibaki directed Treasury and the Information ministry
to work out how to give consumers a tax relief to make the gadgets
affordable to a majority of homes.

Dealers are currently selling
high end market brands of the recommended MPEG4-enabled boxes for as
much as Sh10,000 and the lower end versions at between Sh6,000 and
Sh8,000. Tax relief is expected to bring the costs within the Sh3,000
and Sh5,000 range that the government says is the right pricing for the
Kenyan market.

The high cost of the boxes could slow down
Kenya’s migration to the digital broadcasting that the government says
should be complete by 2012.

2.    Netherlands: 4.56 million homes are digital
BroadbandTVNews – 10 December
number of digital TV homes in The Netherlands reached 4.56 million at
the end of September, 2009. This was equivalent to 57.3% of all
television households.
According to research by Telecompaper, the percentage digital homes will surpass 60% by the end of the year.
The majority of digital viewers (52.6%) is subscribing to cable. 22.1% watches digital DTH and 19.1% digital terrestrial

is the number 1 provider of digital TV (31.8); KPN is runner up with
Digitenne (DVB-T) and its IPTV service (20.7%); the digital DTH
platform Canal Digitaal Satellitet comes third (18.5%) , followed by
UPC (15.6%).

3.    Italy: Telecom Italia Launches All-In-One Multimedia Broadband Device
Wall Street Journal – 15 December

Italia SpA (TI) Tuesday unveiled an all-in-one multimedia broadband
device named "CuboVision," which provides home TV access to digital
terrestrial TV channels, Web TV and pay-per-view films and which allows
users to organize personal content such as photos, videos and music.

a statement, Italy’s largest telecommunications operator said
CuboVision connects to TV aerials and to any type of high-speed
broadband line, bringing to home TVs all unencrypted digital
terrestrial television content, plus information services from the
Internet, leading Web TV stations and access to on-demand video.

groundbreaking product transforms the traditional home TV into an
online multimedia powerhouse offering a broad range of digital services
and content via a single remote control," the company said.

will be sold in a few flagship stores for EUR199, Telecom Italia Chief
Executive Franco Bernabe said Tuesday, presenting the new device in

The company aims to sell between 300,000 and 400,000
CuboVision devices in 2010. "CuboVision is an innovative response to
the needs of ever more well-informed broadband consumers. This new
package is, to begin with, focusing on heavy Internet users," Bernabe

4.    Mexico: COFETEL Federal Telecommunications Commission Confirms Legality of Hi-tv Digital Terrestrial Multicasting System
PRNewswire – 16 December

Salinas, a group of dynamic, fast-growing and technologically advanced
companies deeply committed to the modernization of the countries in
which they operate, created by Mexican entrepreneur Ricardo B. Salinas,
applauds a recent resolution by the COFETEL Federal Telecommunications
Commission that confirms that the operation of Hi-tv is legal and

The resolution issued on
December 14, 2009 recognizes the possibility of transmitting several
signals within the spectrum concessioned to TV Azteca and validates
that Hi-tv follows relevant legislation: The Federal Radio and
Television Law; mandates of its concession, the Agreement for the
Transition to Digital Terrestrial Television and ATSC norms.

COFETEL resolution positions Mexico on the technological vanguard of
digital television. The multichannel model of Hi-tv is proven around
the globe to be the most effective medium to move consumers to the era
of digital television, said Hi-tv executives.

5.    Brazil: Japan helps fund ISDB in Peru
RapidTV News – 16 December

International Co-operation Bank has provided a ‘soft’ loan of some
US$65m to help fund development of digital-terrestrial TV in Peru. The
latter has agreed to adopt the Japanese-Brazilian hybrid ISDB
television transmission standard, and is due to start broadcasts in
March 2010.

The loan is to be assigned to seven Peruvian TV
channels which expressed their decision to acquire transmitters and
other equipment that will enable HD broadcasting and national coverage.
The Free Zone of Manaos (Suframa), located in the state of Amazonas in
Brazil, is ready to provide the TV sets with integrated converters that
Peru might require, reports NexTV Latam.

In the region,
Venezuela, Argentina, Brazil, Chile and Peru have turned to ISDB;
whereas Colombia, Panama, French Guyana, Uruguay and Dutch Antilles
have chosen Europe’s DVB. So far, just Mexico, Honduras and El Salvador
have adopted America’s ATSC system.

6.    Spain: Mediaset to gain control of Prisa TV network
Financial Times – 19 December
Berlusconi’s Mediaset will take control of a second free-to-air
television station in Spain as part of a €1.05bn share and cash tie-up
with Prisa, the country’s largest media group. The deal, announced on
Friday night after weeks of speculation, will consolidate the lead of
Telecinco, Mediaset’s stock market-listed Spanish unit, in a market
which has been hit hard by the advertising downturn.

Under the
terms of Friday’s deal, Prisa’s channel Cuatro will be folded into a
holding group controlled by Telecinco, in which Sogecable will be
awarded new shares worth about €550m and equivalent to 18.3 per cent of
the expanded capital.

The merger will also see Telecinco pay
€500m in cash for a 22 per cent stake in Digital Plus, Sogecable’s
satellite pay-TV service.

Friday’s deal is the first of two
expected in Spain’s overcrowded media sector. Antena 3, a television
station controlled by Barcelona-based media group Planeta, confirmed in
a regulatory filing on Thursday that it was in talks with La Sexta,
another free-to-air station controlled by a separate Catalan media

If it goes ahead, that tie-up would create Spain’s
second-largest private sector broadcaster by market share, with about
22 per cent of the total audience, behind the new Telecinco’s 25 per

Prisa has for more than a year been selling parts of its
radio, television and publishing interests to pay down about €1.8bn in
short-term debt linked to the buy-out of minority shareholders in
Sogecable. It recently agreed the sale of a 21 per cent stake in
Digital Plus to Telefónica, the Spanish telecommunications giant.

7.    Hong Kong: Digital TV coverage extended to 85% population
7th Space – 20 December

the completion of five more fill-in transmitting stations constructed
by the two free-to-air broadcasters by the end of this year, the
coverage of digital terrestrial television (DTT) broadcasting in Hong
Kong will be extended from 75% to 85% of the population. 

five new fill-in stations at Sheung Yeung Shan, Sai Wan Shan, Piper’s
Hill, Brick Hill and Beacon Hill respectively are meant to enhance the
DTT signals for areas in Tseung Kwan O, Sheung Sze Wan, Siu Sai Wan,
Cheung Sha Wan, Shouson Hill, Repulse Bay and Tai Wai, etc. The
Government and the two free-to-air broadcasters would write to appeal
to the owners corporations, management companies and residents in
buildings situated in these areas to encourage them to switch to DTT.

at end of November 2009, OFTA has authorised 214 models of receivers
who are all capable of receiving DTT channels of both
standard-definition TV and high-definition TV, including 102 set-top
boxes and 112 iDTV sets.

8.    Ireland: Eircom takes control of DTT
Broadband TV News – 22 December

of progress in the launch of digital terrestrial television in the
Irish Republic after Eircom agreed to take a 65% stake in the
consortium it had previously shared equally with Setanta Sports, TV3
and Arqiva.

The Irish Independent reported
on Tuesday that far from following in the footsteps of Boxer, which
handed back its licence in May, the One Vision consortium has in face
returned to negotiations with the transmission company RTE NL. A series
of meetings have been scheduled either side of Christmas.

the new shareholding structure Eircom will hold 65%, Arqiva 25%,
Setanta 10% with TV3 taking a nominal shareholding. It had been
anticipated in September that a restructuring might be needed before
the DTT platform went to air.

A launch was
original anticipated in the autumn, but it now seems likely that
permanent services will not get underway until mid-2010.

9.    New Zealand:  Digital dividend – 112 MHz cleared for 4G use
Computerworld – 23 December 2009

date for New Zealand’s digital switchover has not yet been set but is
anticipated to occur between 2013 to 2015, according to the Ministry of
Economic Development (MED).

176 MHz in the 502 and 694 MHz frequency range is designated for
digital television use after the switchover and 112 MHz, between 694
and 806 MHz, will be designated for new 4G cellular technologies.

Ministry said that the next phase of planning is to finalise a
technical frequency plan suitable for 4G usage, and following that, to
determine a process for allocating the spectrum. The frequency plan
needs to take account of what is being planned internationally, as well
as the availability of equipment.

Ministry further said that once detailed design work and engagement
with industry and Māori interests have taken place, there will be
further Cabinet decisions required at the end of 2011 to confirm the
band plan and the allocation process.

10.    Japan: ISDB-Tmm Adopted for Mobile Multimedia Broadcasting
PRNews – 24 December

has been adopted as one of the standards for nationwide mobile
multimedia broadcasting in Japan. Broadcasting using this standard is
scheduled to start after July 24, 2011, when analog TV broadcasting
will be closed down. ISDB-Tmm belongs to the
family of technologies, and has been developed based on the same
technology as ISDB-T. This technology is being actively promoted by the
ISDB-T Forum, a group made up of approximately 80 Japanese
corporations, and thus it is almost certain that the use of ISDB-Tmm
technology for broadcasting will become a reality.

addition to ISDB-Tmm, other standards adopted for multimedia
broadcasting include ISDB-Tsb and MediaFLO. Broadcasters will choose
one of the standards when they apply for a license. ISDB-Tmm eliminates
the need for a guard band by combining some blocks of 13 segments (5.6
MHz) and several 1-segment formats (1 segment = 0.4 MHz), and can be
applied to various frequency bands. A transmitter for a combination of
33 segments (14.2 MHz) has already been developed, allowing a
significant reduction in transmission costs. As is clearly shown above,
the versatility of ISDB-Tmm enables it to be applied to a wide range of
operating frequency bands, as well as support spectrum allocations for
7 MHz and 8 MHz bands.

In addition, ISDB-Tmm is highly
compatible with the digital terrestrial television system standard,
allowing the sharing of receivers and the reduction of transmission
costs. For these reasons, ISDB-Tmm is considered to be the ideal
multimedia broadcasting system for countries, including those in South
America, that have already adopted ISDB-T as the standard for their
digital terrestrial television system.

11.    LG Electronics Introduces First Mobile DTV In U.S. Designed to Receive Rugged Mobile DTV Signals
PRNews – 31 December

Electronics is introducing the industry’s first portable,
battery-operated mobile DTV in the United States, designed to receive
new rugged over-the-air signals being transmitted by local
broadcasters. With hundreds of stations expected to sign on the air
using the newly-minted technology in 2010 and with demand for truly
mobile, portable TV reception on the rise, LG will officially introduce
the DP570MH Mobile Digital Television with DVD Playback here next week
at the 2010 Consumer Electronics Show.
Ideal for reception of Mobile
DTV any time, the DP570MH Mobile Digital Television offers the
flexibility of both over-the-air reception and the convenience of
built-in DVD playback. Equipped with stereo speakers and a 7-inch wide
screen to display crystal clear digital TV images (at Wide QVGA
resolution of 480×234), the LG Mobile Digital TV is designed so that
its display screen can be tilted to the viewer’s preferred viewing

The DP570MH comes equipped to play DVD movie discs and
audio CDs, and it can also display .JPG photos and play WMA music files
from its USB2.0 connection. The Mobile Digital Television comes
equipped with two earphone jacks so that more than one passenger can
enjoy Mobile DTV shows or movies in the back seat of the car, or on a
train. Equipped with a removable battery that powers the device for up
to 2.5 hours in TV mode or up to 4.5 hours during DVD playback, the
device includes both AC and Auto power adaptors.


11.    Paramount Launches Content Hub for Licensees
Media Post – 15 December

Digital Entertainment has tapped white-label video technology company
Digitalsmiths to launch an online content hub exclusively for
enterprise use.
represents the first offering from the studio’s digital film index, and
presently features clips from over 80 of Paramount’s most popular
films. The idea is simply to open new revenue stream, according to
Geremie Camara, VP of product development for Paramount Digital

Paramount licensees can
search for any element within the library by specific actor, location
or line of dialogue. Digitalsmiths’ VideoSense product combs through
the collected metadata to locate the relevant clip, which can then be
reformatted, exported to a video platform, and monetized.

the project, Digitalsmiths applied proprietary video interpretation
technologies such as facial recognition, scene classification and
closed-captioned time alignment to HD copies of films from the
Paramount library.

12.    Hackers say Kindle copy protection is breakable
MX Logic – 29 December

copy protection system used by Amazon to prevent users from illegally
sharing ebooks for use on the company’s Kindle reader has been broken,
according to hackers.

The .azw file format used to store Kindle
books contains digital rights management technology that prohibits the
transfer of the books to non-Kindle devices, aimed at stopping
unauthorized distribution of Kindle books. Two different hacks,
however, were reported in the wild just before Christmas, although both
versions break the data protection in similar ways.

One hacker
dubbed his product Unswindle. The software allows users to save Kindle
books as .pdf files for easy copying and distribution, though it must
be used along with another program called MobiDeDRM, which was
developed by another hacker.

Another hacker, known as Labba, has
also claimed to be able to convert files from Amazon’s proprietary
format into a .pdf, and has posted the results on an Israeli forum

13.    China clamps down on online piracy
CCTV – 18 December

movies and music from the Internet is a popular past time in China.
Public file sharing protocols such as Bit Torrent, or BT, provide the
service for free. But BTs are now being targeted in a nationwide
crackdown to protect copyrights on-line.

BTs have meant watching
the latest box-office movie is only a mouse click away. Internet users
wait until the download is complete and then watch their favorite
movies. Despite the poor quality pictures, users like Xiao Xu enjoy the
service because it is free.

But the luxury of free downloads has
come at a hefty cost for filmmakers and music artists. Most of the BT
platforms have not paid for the copyrights of the movies or music they
transfer on their website. That means they are providing piracy

Qiao Xinsheng, professor of Zhongshan Univ. of
Economics & Law, said, "If one provides links to download video or
audio files that have been copyrighted, it is an infringement of
copyright law. But this excludes those not for commercial purposes. But
we have to make clear that all the BT websites are totally commercial,
no matter how they make money."
14.    Copyright Law Reform in Brazil: Anteprojeto or Anti-project?
Intellectual Property Watch – 23 December

law reform process was initiated in 2005 when a National Conference on
Culture proposed to promote a broad public debate on copyright. In
December 2007, when former Minister Gilberto Gil was still in office,
the Ministry of Culture (MinC) launched the National Forum on
Copyright. Since then one international and four national conferences,
a number of regional discussions and sectoral meetings with
representatives from various branches of culture industry as well as
civil society were held. The MinC summed up these debates in a paper
that formed the vantage point of the Third Conference on Copyright and
the Public Interest held on 9 and 10 November in the Centro Fecomércio
in São Paulo.

This paper identifies
three fundamental imbalances that require changes to the current
Brazilian Copyright Law 9.610 as amended in 1998:
(i)    the
relationship between creators and investors, characterized by total
buy-out contracts especially in international trade.
(ii)    imbalance between copyrights and the rights of citizens to have access to knowledge and culture.
(iii)    the inadequate role of the state in the copyright field.

of these imbalances, the Ministry proposes to extend the first article
of the copyright law to include the following language:
law is to “make explicit that there must be a balance between the
constitutional provisions of copyright protection and the guarantee of
full enjoyment of cultural rights and other fundamental rights and the
promotion of national development;” and it is to “strive to harmonise
copyright protection with the principles and rules of free enterprise,
protection of competition and consumer protection.” If passed by the
Brazilian Parliament, this would be the first copyright law that I know
of that makes balancing of copyright with access and usage rights and
consumer protection its declared goal.

15.    Modern Warfare 2: Most pirated game of 2009
CNet News – 30 December

to TorrentFreak, Modern Warfare 2 is the most pirated title of 2009.
According to the site, the game’s PC version was downloaded on torrent
sites 4.1 million times. Those numbers are all the more impressive when
one considers that the game was downloaded over a period of just two

TorrentFreak also released its
findings for other top pirated games. The Sims 3, Prototype, Need for
Speed Shift, and Street Fighter IV rounded out the list of most-pirated
PC games. Street Fighter IV and Prototype were second and third on the
most-pirated Xbox 360 games, following Modern Warfare 2. Dirt 2 and UFC
2009 Undisputed placed in fourth and fifth places, respectively.

also evaluated the most pirated games on the Wii. Not surprisingly, it
was the New Super Mario Bros. that took the top spot with 1.15 million
downloads. It was followed by Punch-Out, Wii Sports Resort, House of
the Dead: Overkill, and Mario Power Tennis.

16.    India major online film piracy hub
The Deccan Herald – 16 December

to studies commissioned by the Motion Picture Distributors’ Association
(MPDA), the local office of the Hollywood Motion Picture Association
(MPA), India accounts for maximum film piracy in any English-speaking
country if one goes by the number of broadband subscribers.

India is the fourth largest downloader of films after the US, Great
Britain and Canada, according to the MPDA’s Internet piracy studies. It
is no surprise that Hindi films are the most widely downloaded Indian
content with the maximum downloads happening in Delhi, Bangalore and

Similar results were found by Internet company
Envisional. In its Internet piracy landscape report, Envisional found
that online piracy of film and television content in India is mainly
through the file-sharing network BitTorrent and cyberlockers, or
web-based file hosts such as RapidShare or HotFile.

sites are also popular, though their usage is lower than BitTorrent and
cyberlockers. Major international BitTorrent portals were heavily used
by Indian downloaders.

17.    Argentina extends copyright term
The Music Week – 18 December

has delighted the international music industry by extending the term of
protection on sound recordings for performers and producers from 50 to
70 years.

The news was announced at the “Tango National Day” celebrations in Buenos Aires yesterday.

move was supported by the Argentine Performers Association (AADI) and
the Argentine Music Industry Chamber (CAPIF), who say it will better
protect local performers and producers and bring the country closer
into line with emerging international trends in this area.

chairman and CEO John Kennedy says that Argentina has strengthened the
rights of performers and producers by extending the term of protection.
“Argentina has a strong musical heritage and this reform means that
producers will have a greater incentive to invest in the next
generation of local talent,” he adds.

the UK, Culture Secretary Ben Bradshaw said in October that the UK
Government was about to start pushing “very hard” for copyright term
extension across Europe, with the Spanish poised to take over the
European presidency on January 1 from the term-sceptic Swedes.

18.    File-sharing Bill could give Government control of the internet
The Register – 18 December

Digital Economy Bill would give the Government the power to control the
internet access of UK citizens by ministerial order, bypassing
Parliament and without an adequate right of appeal, according to one
legal expert.

Barrister Francis Davey has
examined clause 11 of the Bill and believes that it puts extraordinary
powers to control the information available to UK internet users in the
hands of the Secretary of State for Business, Innovation and Skills,
currently Lord Mandelson.

The Department
of Business, Innovation and Skills (BIS) has rejected the
interpretation of the law, claiming that the EU’s E-Commerce Directive
prohibits the activity described by Davey.

11 gives the Secretary of State the power by ministerial order to make
any ISP [internet service provider] take technical measures against any
subscriber," said Davey.

This clause has
been widely read as being designed to allow the disconnection of
copyright-infringing file sharers, but Davey said its application could
be far wider. "Nothing it says has anything to do with copyright
infringement or even wrongdoing by the subscriber," he said. "The
Secretary of State could use this to order ISPs to block access to a
website or to certain kinds of files."

Digital Economy Bill has been controversial because it gives the
Secretary of State powers to order ISPs to take ‘technical measures’
against subscribers, such as disconnecting the access of those accused
of illegal file sharing.

19.    Comcast Settles P2P Class Action Lawsuit
EWeek – 23 December

has preliminarily agreed to pay $16 million to settle a class action
lawsuit that claims the cable giant blocked or throttled peer-to-peer
traffic to its customers.

The proposed
settlement stems from a November 2007 lawsuit filed by Jon Hart, a
California Comcast subscriber who claimed Comcast slowed or cut off P2P
file-sharing networks like BitTorrent and Gnutella in violation of
Comcast’s user’s agreement. Hart’s share of the proposed settlement is

Several months after Hart’s
lawsuit, the FCC (Federal Communications Commission) began an
investigation into similar complaints against Comcast and in August
2008 found Comcast guilty of network neutrality violations for
throttling P2P traffic. The FCC also found that Comcast misled
customers by not properly disclosing its P2P policy.

20.     United States: isoHunt charged with inducing copyright infringement
Toms Guide – 28 December

a ruling against Canadian-based website isoHunt and its owner, a
California Court held that the website violated the U.S. copyright law
by ‘inducing’ copyright infringement.

A curious aspect about
this case is that the Motion Picture Association of America–the group
behind the lawsuit against isoHunt–failed to provide sufficient
evidence of infringement against the website. And unlike other cases
such as the ones against Napster and Grokster, the judge didn’t see a
need to proceed to a full trial, granting the MPAA its request for a
quick verdict.

The judgment also stressed that the DMCA doesn’t
apply in regards to "inducement liability." This means that those found
to have induced infringement cannot qualify for the DMCA’s safe harbor.,news-5440.html

21.    Chile Resists US Pressure, Rejects ISP Filtering
Zeropaid – 29 December

Chilean House of Representatives has formally rejected the latest
attempt by Chilean President Michele Bachelet to “reform” that
country’s copyright laws to include ISP-level content filtering. The
proposed reform would’ve required ISPs to block content after a simple
warning letter by copyright holders alleging copyright infringement as
well for them to keep identifying data of those who receive it.

Bacehelet had argued that it’s necessary in order to comply with a Free
Trade Agreement with the United States, but critics pointed out that’s
not true being that the US is nowhere near ever having a similar system
in place nor is it likely to ever have one.

Many voted against the bill simply because it would’ve allowed ISPs and not the courts to determine copyright infringement.

Specifically, they cite Article 10 which reads:

Provider is aware that in good faith alleged breaches of the rights
established in this Act shall be exempt from liability, whether by
letter notifies the alleged offender. If he announces that it agrees to
the discretion of the service provider or be silent for more than ten
days from the date of communication, the service provider may block the
material hosted on their systems that may be subject of reproach. It is
within this period, the alleged violator in writing to insist that such
content will continue to be transmitted, they can not be blocked by the
service provider and the service provider is exempt from any

ISPs would’ve been
responsible for verifying copyright infringement and most likely
would’ve introduced mechanisms to be more proactive with their efforts
to ensure compliance and decreased liability, meaning active content
filtering in violation of customer privacy.

article, Article 12, would’ve required ISPs to keep identifying data of
those accused of copyright infringement for at least 6 months. Critics
says it’s unfair since it’s only an allegation and no similar treatment
is required for people accused, yet not convicted of other crimes.

22.    US publishing giants join forces for digital standards
Pocketlint – 9 December

the United States, five big publishing companies have announced they
are to team-up on a venture that will see open standards created for
the new era of digital publishing on portable digital devices, such as
the as-yet unconfirmed Apple iTablet that’s got them all so very
Conde Nast, Hearst, Meredith, News Corp and Time Inc
are working together on a "new digital storefront and related
technology that will allow consumers to enjoy their favourite media
content on portable digital devices".

The goals of the
initiative are said to be to create "a highly featured common reading
application capable of rendering the distinctive look and feel of each
publication; a robust publishing platform optimized for multiple
devices, operating systems and screen sizes; a consumer storefront
offering an extensive selection of reading options; and a rich array of
innovative advertising opportunities".

23.    ASTRO brings next generation entertainment to Malaysia
CASBAA – 14 December

ASTRO launched ASTRO B.yond,
a multi-phased innovative service starting with the first ever High
Definition (HD) broadcast, setting yet another new benchmark in
Malaysia’s broadcast industry.
Incorporating best in class technologies, the newly launched ASTRO B.yond
offers customers more innovative services which will be introduced in
phases. Starting with the first ever High-Definition (HD) broadcast in
Malaysia, ASTRO B.yond will change TV viewing experience with
richer colours, picture-perfect clarity and cinematic surround sound.
Along with this, a new and improved Electronic Programming Guide (EPG)
designed for better viewer interface will be introduced.

As the technology infrastructure and hardware around ASTRO B.yond
is future-ready, more innovations will follow. In 2010, ASTRO aims to
be the first in the world to offer video recording through an external
hard drive. With this service, customers can record their favourite
programmes and personalize their TV viewing schedules. ASTRO B.yond
will also introduce Digital Video Recording (DVR), Video on Demand
(VOD) and IPTV connectivity in phases over the next 24 months.

24.    RAB AND NAB announce expanded working relationship
National Association of Broadcasters – 16 December

Radio Advertising Bureau (RAB) and National Association of Broadcasters
(NAB) today announced an expanded partnership of communications and
events, including a combined Radio convention Sept. 29-Oct. 1, 2010 in
Washington, DC.

This natural extension
of the relationship forged under one voice for Radio in 2007 entails a
long-term program of communications and events for Radio sales and
representation in Washington to coincide with "The Radio Show produced
by RAB and NAB." More details on the fall convention will be
forthcoming in early 2010.

"As part of
the management structure of both the NAB and RAB, I’ve long felt there
was tremendous value in bringing both organizations closer together,"
said Steve Newberry, NAB Joint Board Chairman and President and CEO
Broadcasting Corporation. "This
enhanced partnership is designed to positively address the needs of our
radio station members and bring about proactive change for both of our
trade associations."

25.    APEC/ASEAN on pay-TV piracy
CASBAA – 17 December

analysis of the pernicious effects of pay-TV signal theft on economic
and social development in Southeast Asia featured strongly throughout a
series of government and industry meetings in Jakarta, Indonesia. The
CASBAA-coordinated meetings were centered on an APEC and ASEAN
symposium which covered the protection of broadcast content with
officials drawn from 16 governments from around the Asia-Pacific

The first day of the three-day programme was delivered
in cooperation with the Indonesian Ministry of Communications and
Information Technology, the Directorate General of Intellectual
Property Rights and the Indonesian Multimedia Providers’ Association

It was followed by a regionally focused "Signal
Piracy, Regulation and Enforcement in a Convergent World" symposium
with the 16 governments with pay-TV broadcasters such as MTV, Turner
Broadcasting, ESPN Star Sports, Celestial Pictures and Newscorp, plus
signal security providers Irdeto and Viaccess, pay-TV platform
operators Indovision, Cignal and Foxtel as well as the Asia-Pacific
Broadcasting Union, the Motion Picture Association and European
anti-piracy organization AEPOC. This symposium was co-hosted by the US
Patent & Trademark Office (USPTO).

Among items covered in
Jakarta were the impact of TV piracy on domestic creative industries
and investment in networks; the losses incurred by governments in terms
of tax revenues foregone from black-market and grey-market commercial
piracy; the vast potential damage from mass online piracy of TV content
and the need for governments and industry to work cooperatively.

26.    Broadcasters respond to FCC’s spectrum inquiry
National Association of Broadcasting – 22 December

National Association of Broadcasters (NAB) and the Association for
Maximum Service Television (MSTV) filed joint comments today with the
Federal Communications Commission concerning the agency’s National
Broadband Plan inquiry.

As part of the
filing, NAB and MSTV also submitted, "A Proposed Framework for
Discussion," which included a new study that shows nearly 750 MHz of
spectrum is currently available for licensed broadband use. That figure
is more than double the amount of spectrum allocated exclusively for TV
broadcasters, which totals 294 MHz. The study, conducted by a pair of
Purdue University engineering professors, also questions the validity
of a recent spectrum forecast by CTIA-The Wireless Association, calling
its results "flawed or, at best, highly suspect."

the outset, NAB and MSTV urged the Commission to "conduct a
comprehensive inventory of present and future spectrum usage by all
parties," including the wireless industry, satellite, broadcasters and
the government. "To the extent that more spectrum is needed for
broadband uses — a proposition that should be fully tested — the
Commission should not assume that broadcast spectrum is the best or
even a viable place to find that spectrum," NAB and MSTV wrote.

Broadcasters also outlined four overarching principles relevant to the FCC’s Public Notice on the National Broadband Plan.

• Broadcasting and broadband are not "either/or" propositions; that is a false choice.
• Local TV broadcasters offer an array of social benefits that are irreplaceable by other services.

The FCC’s spectrum policy must be guided Section 1 of the
Communications Act and by Congress’s directive to provide local service.

Throughout the DTV transition, the Administration, Congress and the FCC
told American consumers that they would benefit from the digital
transition with free, over-the-air HDTV and additional free multicast

27.    India Task Force to tackle piracy
CASBAA – 23 December

Task Force to recommend measures to combat film, video, cable and video
piracy in India has been set up in the Ministry of Information &
Broadcasting. The Task Force will be under the chairmanship of Special
Secretary, Ministry of Information & Broadcasting. The Task Force
shall hold consultations with State Governments as well as stakeholders
before finalising their recommendations. The group is scheduled to
submit its report within a period of six months.

28.    TRAI releases Supplementary Consultation Paper on Tariff related issues for DTH services
Telecom Regulation Authority of India – 24 December

Telecom Regulatory Authority of India (TRAI) today released a
supplementary consultation paper on Tariff related issues for DTH
services. This supplementary paper specifically deals with the certain
aspects of Tariff related issues as applicable to tariff dispensation
for basic and add-on packages in case of DTH services.

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Conclusion of CCP's Music Conference at the Asia TV Forum






Event: Digital Future Series Conference at the Asia Television Forum 

Theme:The Role of Music in Film and TV

Date:Dec 2

Location:Suntec City Convention Centre

Speakersincluded: Film producers and directors; Charles J. Sanders, Esq. SongwritersGuild of America; Nina Ossoff,songwriter; Mike Ellis,President and Managing Director, Motion Picture Association (MPA) – AsiaPacific; Li Qiankuan, Chairmanof China Film Association and Head of the China Film Foundation; Dick Lee, composer; Frank Rittman, Regional LegalCounsel and Deputy Director of the MPA – Asia Pacific; Leong May Seey, Regional Dir(Asia), International Federation ofthe Phonographic Industry (IFPI); MichaelHosking, CEO, Midas Promotions; YeoChun Cheng, Chief Information Officer, MDA; Bernard Lanskey, Director, Yong Siew Toh Conservatory of Music; Isa Seow, Managing Director, Centrefor Content Protection (CCP); PhilipWu, Executive Chairman of GRID MMS Pte Ltd; Allan Nicholls, Department of Graduate Film, Tisch Asia; Lim Sek, Chief Executive, Music andMovement (S) Pte Ltd

Attendance:190 (minus 40 turned away for dresscode)


·     Future of film, music and TV business largely intertwined

·     Industry is affected by piracy and digital music transformations

·     TV and films are potential channels for artists, but also among other channels such as live performances

·     Singapore is young and has much room to grow in this space. Particularly, it will take awhile to stimulate music production in this stage of economic development

·     Government to play a role to stimulate freedoms, funding and creativity, but cannot be expected to do everything


The Centre for Content Protection (CCP) conducted the Digital Future Seminar Series Dec 2 to engagethe digital distribution industry at the Asia Television Forum(ATF) inSingapore .

“The DFS Series seminar was an opportune moment to discuss digital business models across the film, TVand music industries,” says Isa Seow, Managing Director, Centre for ContentProtection.

Speakers reiterated that paramount to the success of media industries is the role of music. “It iscritical that musicians can earn income,” said Mike Ellis, President, Motion Picture Association(MPA) Asia Pac. Music can help media industries to grow and vice versa. Itcosts USD $200 million to make a movie, yet the majority of movies that go outare losing money. The challenge and opportunity lies in the fact that 16% ofmovie revenues come from cinema, and the remaining 84% from home entertainment.“Our collective futures depend on (our ability to adapt to) the digitaltransformation that’s going on,” Ellis told the industry players gathered atthe conference.

Dick Lee’s personal experience in championing the inclusion of Asian elements in pop music, andfive times Golden Rooster winner Li Qiankuan’s point of view on how musicaffects the theme of film emphasized to the audience of media industry playershow the integration of music with regional and national features was crucialfor a collaboratio
n between western and eastern music. Lee cited Japan forpicking up the best of American pop culture, “refitting it to Japanese size,”and becoming the undisputed leader of Asian pop culture.

Qiankuan and his wife XiaoGuiyun later conducted a film masterclass and workshop Dec 3 with MDA support.The masterclass provided an understanding of China ’s film industry followed byan overview of opportunities for partnerships and proposals in the industry.

Looking to the film industry

Panelist Nina Ossoff, who has been writing successfully for movies and TV, including American Idol, advised musicians inthe audience to “make your master sound awesome.” She bemoaned the fall in thenumber of movies with soundtracks. Philip Wu, Exec Chairman, GRID MMS, conceded that it is a very tough gameto live off music. Go around and get yourself known, he advised, submit yourlyrics to the movie industry and put up your talent for review.

Singapore is one of the easiest places to make networking connections, says the director of Yong SiewToh Conservatory of Music, Bernard Lanskey. He observed that the educationalopportunities here are immense from an international perspective. “Weunderestimate the professional dimension of musical work,” he said. “Trainingin professional awareness and maintaining quality should be your priorities,”he told the listening students of music and film in the audience.

Cutting to the recession,Charles J. Sanders, Esq. Songwriters Guild of America, who moderated a panel,recalled how Hollywood came to the rescue when the Great Depression nearlywiped out songwriting in the 1930s. “Now again we’re looking to the filmindustry,” he stated. Panelist Malcolm Young finds that the challenges areemerging more rapidly than the answers are coming back, with the film industrydownturn predating the current economic downturn. Young is soon to produce The Durian King, a zero-budget filmset in Singapore.

New media are taking eyeballs off traditional media, says Wu. This makes it imperative that themovie industry work across all industries. Creating legitimate business modelsrapidly would enable survival on ever-emerging new platforms.

The Singapore opportunity: Networking and self-belief

Panelists pointed out that Singapore is uniquely placed in world terms. As a modern bilingual society, itis uniquely connected to South East Asian countries. The Singaporean awarenessof the global community is unparalleled, says Lanskey. “What will driveinternal passion is networking and self-belief.” He compared Singapore to whereParis was in 1900, or to Vienna in 1750. “Change can happen fast. The speed atwhich Singapore ’s evolving is phenomenal.”

Wu touched on the country’s three strengths: trust, technology and the financial system. “Wemight not make a Titanic,” hesaid, “but there are nicheareas we can come into with these strengths: post production and songwriting,for instance.” There are many who dare to dream, but many other Singaporeansare pragmatic. Singapore has not reached the critical mass of talent and weshould aspire to reach that, said Wu.

“We are always calling ourselves too small and berating our lack of a long history. We must think big;we must think differently,” observed Joshua Simon, a student at Ngee AnnPolytechnic.

Spell out rights: IFPI

As music is the primary driver of the entertainment business, be it karaoke or nightclubs, it isimportant to clearly spell out rights, concluded the panel on copyright andlegal issues.

Leong May Seey, Regional Director (Asia), International Federation of the Phonographic Industry (IFPI)recommended the ISO standard to identify country of origin and the first ownerin every commercial sound recording, and the embedding of theISWC(International Standard Musical Work Code) to protect composers.

Frank Rittman, Regional Legal Counsel, MPA – AsiaPac, suggested a centralised licensing corporation which would allow a producerto pay a single fee, rather than needing to conform to varying structures ineach country of release. Complicated sets of rights exist separately indifferent countries for the two pieces of intellectual property in music: theunderlying musical composition, and the performance. For instance, saidSanders, US law has so many anomalies, despite being a pro-copyright country.Compulsory licensing exists, but once the song is released, anyone can make acover of it. The licensing also does not extend to synchronization rights.

Embrace local artistes

The panel on Asia strategies recommended that Singapore embrace local artistes. “There’s great music in Singapore; you just have to play it,” observed Allan Nicholls,Department of Graduate Film, Tisch Asia (Singapore). A Stefanie Sun had toleave the country and be endorsed by Taiwan before she got accepted here. 

“We are not hungry enough as a nation. That said, I’d rather have the security of Singapore, than professional footballers and recording artistes if they come at the cost ofsecurity,” says Michael Hosking, CEO, Midas Promotions. He suggestedintroducing a radio station that played local music.

To meet the challenge of changing the Singaporean mindset, Lim Sek, Chief Exec, Music & Movement (S)Pte Ltd, said that the Republic of Pop has been started with MDA support. It isan umbrella of local talents and a movement to appeal to the Singaporeaudience. The website will launch in the first quar
ter of 2010, detailingagents, contacts and a step by step guide for talents.

Talks are on with MediaCorp to get airtime for local talent, said Yeo Chun Cheng, Chief Information Officer, MDA, and the secondround of proposals for music has just opened. “But I don’t think the governmentis the solution to everything,” he said. “Be careful of government officialstelling you what is to be done.” The solution was instead, to be “really,really good at what you do.”

The DFS seminar is an initiative under the MoU signed with the Media Development Authority(MDA) Sept 9, as part of MDA’s agenda to develop a conducive business environment with arobust intellectual property regime and a pro-business regulatory framework.

Contact: Junaidah Arifin, 
Assistant Coordinator, Centre for Content Protection, 21Science Park Road, Science Park 2, The Aquarius, Office Suite11, #02-01,Singapore 117628

Office : (65) 67772854 
Fax: (65) 6255 1838

Mobile :(65) 8201 4421(Isa Seow, Managing Director) / (65)91830593 (Junaidah, Coordinator)/ (65) 91282125(Anna Thomas, Communications Dept)


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